Find high-fashion close to home this holiday season

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Walk this way for the best holiday fashion in Greater Lowell.

From party dresses to cozy snow-day clothes, this winter you’ll shine with looks from our favorite local shopping spots — big and small.

Our models are ready to deck the halls in styles from Humanity, The BackRoom (new vintage store in downtown Lowell), T.J. Maxx and Target.

Frugal fashionistas won’t be disappointed. Downtown’s best boutiques are stocked with the season’s greatest finds, T.J. Maxx is overflowing with holiday looks for ladies and gents, and Target has joined forces with Neiman Marcus to debut a limited edition holiday collection, available in Lowell’s Plain Street store now.

Target’s new collection features stylish selections in clothing, accessories and home goods from 24 top designers, including Thom Browne, Judith Leiber, Jason Wu, Derek Lam, Marchesa and many more.

So scroll through our photos for inspiration in finding a look that suits your individual style. And be very merry.


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1. Let it Snow

When chilly weather requires added warmth, don’t skimp on that little holiday dress. Layer your frock with clever knits or a structured blazer like this signature piece from Thom Browne available at Target. It puts the “opposites attract” rule to good use. 
On Sarah: Mimi Chica cocktail dress $19.99, T.J. Maxx; Thom Browne women’s blazer $129.99, Target; bracelet and hat $15 each at Humanity. 
On Tyler: Merona dress shirt $20, Merona cardigan $24.99, Mossimo denim $27.99, baseball hat $14.99 and Thom Browne men’s blazer $149.99, all from Target. 

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2. Sparkle Baby

Be the light of the party in clothes that glitter and shine. Play with feminine and bohemian-feeling pieces paired with hints of glamour, or a rock and roll edge. 
On Rachana: Skaist Taylor Vest, Target $79.99; London Times flapper dress $39.99, T.J. Maxx; Bracelet and handbag $20, Humanity.
On Thais: Vintage turtleneck & Betsey Johnson Sequin Vest, The Backroom; Pleated gold lame´skirt $29.99, T.J. Maxx; Earrings $12 and bracelet $15, both from Humanity.
On Sarah: Prabal Gurung Cape $79.99, Lela Rose Lace Top $69.99, both from Target; Velvet skirt, The Backroom; Clutch $32.50, Humanity.

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3. Winter Warmer 

Cozy, cottage-inspired style is just right for those impromptu snowball fights.
On Tyler: Rag & Bone cardigan $69.99, Merona Navy Jacket $44.99, Merona Ethan Grey Desert Boots $39.99, all from Target; Fair Isle beanie $12.99, Surplus dress shirt $14.99 and Levi corduroy pants $19.99, all from T.J.Maxx. 
On Rachana: Hawk & Co. Parka $39.99 and Kenneth Cole Reaction boots $59.99, both from T.J. Maxx; Vintage sweater courtesy of The Backroom; Save & Have Maple skinny jeans $29 and knitted hand warmers $15, both from Humanity. 
On Bernard: Mossimo Red Bubble Jacket $34.99, blue corduroy pants $24.99, Merona Nomad brown button-up $22.99, Merona cardigan $24.99 and plaid cap $14.99,  all from Target; Polo Ralph Lauren Boots, T.J. Maxx, $49.99.

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4. Color Yourself Merry

March to the beat of a different drummer. Don’t shy away from unconventional colors for the holidays in bright and bold hues. 
On Thais: Vintage colorblock dress, The Backroom; Necklace $16, Humanity; Payton Black Wedge $29.99, Target.
On Sarah: Max Studio shift dress $39.99 and Marc New York cobalt coat $99.99, T.J. Maxx; Spotted leggings $16 at Humanity; Sexy Viveca red heels $32.99, Target. 

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5. All I Want For Christmas…

Wrap yourself in warm and stylish knits and be prepared to check off all you need on that shopping list. 
On Bernard: Paper Denim & Cloth Dress Shirt $14.99 and On The Byas hoodie $16.99, both from T.J. Maxx; Mossimo Slacks $24.99 and Elmer Maroon Sneakers $27.99 from Target.
On Thais: Proenza Schouler Sweater $29.99, Target, $29.99; Kenneth Cole Reaction boots $59.99 from T.J. Maxx; Infinity scarf $15 and earmuffs $10, Humanity.
On Tyler: Merona green and red shirt $22.99 and Mossimo mustard skinny jeans $24.99, Target; Polo Sweater $49.99, T.J. Maxx.

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6. Deck the Halls

Whether it’s a jaw-dropping coat or sleek cropped jacket, make a statement with splashes of red.
On Rachana: Green cocktail dress, The Backroom; Red Jacket $23, necklace $20, both Humanity.
On Bernard: Vintage shawl sweater and leather jacket from The Backroom; Merona white dress shirt $22.99, Target.
On Thais: Wishes Wishes Wishes Minidress $19.99 and Adrienne Vittedini heels $39.99, both from T.J.Maxx; Vintage plaid jacket and cocktail hat, The Backroom.

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7. Tis’ The Season For Friends

Post shopping, nothing beats winding down with your best pals. Keep it casual but still knock ‘em dead with style in embellished and textured sweaters and colored denim.   
On Sarah: White textured sweater $19.99, T.J.Maxx; GLG Purple Pants $40 at Humanity.
On Thais: Black beaded sweater, The Backroom; Buffalo David Bitton pants $29.99 at T.J. Maxx.

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8. Twinkle Toes

Look picture perfect from head to feet in shoes that sparkle. A great way to finish a look and kick that little black dress up a notch. Shoes pictured front and center are $32.99 at Target.

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9. Boho Babe

Let the ghosts of Christmas past inspire your look this season. From cozy shawls and sweater dresses to coats with interesting trim, you’ll look cool while staying warm in boho chic with a 70s twist.  
On Sarah: Chevron Vintage Dress, The Backroom; Cejon Gray Shawl $19.99 and Franco Sarto pumps $39.99 at T.J. Maxx. 
On Bernard: Merona Green Polo $14.99, knit cable beanie $12.99, Merona Espen brown shoes $34.99 and Mossimo red corduroy pants $24.99, all from Target; Camel cardigan found at The Backroom.
On Rachana: Love Stitch sweater dress $56, Humanity; Vintage coat, The Backroom; Belt $10 at Humanity; Viveca Emerald Heel $32.99, Target.

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10. Coffee Break

The perfect sweater dress always makes the season bright anywhere you are.
On Sarah: Vintage find from The Backroom.

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11. Winter Wonderland

Layers that travel perfectly from day to night. 
On Sarah: Tracy Reese Embellished Top $79.99, Target; Cream peplum jacket $40 and maxi skirt $24, both from Humanity.
On Tyler: Marc by Marc Jacobs pink cardigan $79.99, TJ Maxx; Levi’s corduroy pants, $19.99, Mossimo thermal crewneck $16.99, Merona black coat $64.99 and cable knit scarf $16.99, all  from Target.
On Rachana: Blue blouse, The Backroom; Rose peplum jacket $34, black leggings $24, belt $20 and ring $15, all from Humanity. 

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12. A Christmas Story

Look like you just stepped out of a fairytale with these styling tricks — a warm pullover layered over a floaty, feminine dress — that will work just as well for real-life occasions, like a dinner date in downtown.
On Tyler: Ditch Plains dress shirt $14.99, T.J.Maxx; Vintage camel coat, The Backroom.
On Sarah: Lela Rose Lavender Dress $99.99, Target; Vintage coat and hat, The Backroom.

Howl would like to give special thanks to all the above mentioned stores for providing the holiday fashions for our 12 Looks of Christmas photo shoot; and to Sweet Lydia’s and Fuse Bistro for welcoming our street team and letting us use their businesses as style locations. And a great big thanks to our wonderful models: Tyler Hubbard, Sarah Casto, Thais Campos, Rachana Sary and Bernard Long.  

This style story was made possible by Fashion Editor Sopheak Sam; Assistant Stylists: Ricky Orng and Elizabeth Suos; and Assistant to the Fashion Editor, Paula Em. All photos shot by Howl Digital Media Editor Tory Germann.


About The Author

HOWL Street Team

Exploring everything from food and shopping to arts and entertainment so you can experience the best of what Greater Lowell has to offer.